Bosque Bound: Second Story Style in Full Bloom

October 09, 2025

Surrounded by golden leaves and New Mexico sunshine, Bosque Bound: Second Story Style in Full Bloom captures the beauty of fall fashion in nature—showcasing effortlessly chic consignment looks from Albuquerque’s favorite boutique, Second Story.

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Fall’s Golden Hour: Metallic Magic & Modern Classics

October 05, 2025

Fall’s most radiant looks have arrived. Discover shimmering metallics, timeless trousers, and golden accessories that define the season’s glow—only at Gee Loretta! [...]

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Wrapped in Style in Second Story

September 30, 2025

Every piece at Second Story has a story worth sharing—curated for quality, style, and a second chance to shine. Whether you’re searching for timeless classics or on-trend statement makers, our jackets, knits, and cozy layers are ready to wrap you in [...]

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Wearable Art, Practical Heart

September 28, 2025

This season, style is stepping up—designed to multitask right alongside you. At Gee Loretta, we’re bringing you fashion that’s equal parts practical and poetic: pieces that not only look beautiful, but work beautifully, too. [...]

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Every Occasion, Every Elegance

September 23, 2025

When it comes to fashion, every occasion deserves a little extra magic—and at Second Story, that magic comes in the form of our dressy dress collection. Whether you’re saying yes to an elegant gala, stepping out for a romantic evening, or attending a [...]

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Silks & Cords “Tie-Dyed” all Together!

September 21, 2025

This fall, Gee Loretta is curating a story of contrast, harmony, and elevated ease. Our newest arrivals lean into three standout textures—each powerful on its own, but magic when styled together. [...]

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Second Story Sporty

September 18, 2025

At Second Story, we love to reimagine fashion in fresh, unexpected ways—and what better way to show off sporty-chic looks than right in the heart of our community? —because style is always worth a sequel. Pre-Loved • Re-Loved • Resale [...]

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Loving Leopard Ruffles & Rhinestones

September 14, 2025

This fall at Gee Loretta, we’re embracing everyday glam with ruffles that move with you, rhinestones reimagined for daytime sparkle, and leopard prints refreshed in bold, wearable ways—perfect for turning every day into a celebration of style. [...]

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Rain Check: Weatherproof Your Wardrobe Without Sacrificing Style!

September 11, 2025

Rain or shine, your style deserves to shine through. 🌧✨ Our Rain Check edit is all about weatherproof fashion—think chic fabrics, glossy accents, and smart accessories that keep you dry without compromising your look. Discover how to stay polished and [...]

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Crop Star: Where Short Meets Chic

September 08, 2025

Discover Crop Star at Gee Loretta!—modern cropped tops that skim just above the waistband for effortless pairings, flattering lengths, and chic style without the fuss. [...]

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From the Sandias with Style: Second Story

September 03, 2025

Discover Second Story in The WearHouse—where style is always worth a sequel.  From clearance steals and vendor closeouts to carefully curated consignment treasures, every piece is chosen with quality, value, and fashion in mind. Most items are new [...]

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Joseph Ribkoff Sport Trunk Show

September 01, 2025

Joseph Ribkoff knows that life has become more casual, but that doesn’t mean you have to sacrifice style. JR Sport is all about versatile looks that move with you—perfect for travel, leisure, and everyday adventures—while still giving you that polished, [...]

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